Experiential & Influencer Marketing
Together with Nissan, we created a engagement platform for the Formula E sponsorship. The Copa EV-olution 2019. A tournament to race all the way to the Final in NY!
- 3 first places to travel to NYC for the Final
- Media ROI 3:1
- 3 qualifying rounds: GDL, MTY and CDMX
- +300 participants