Nissan

Experiential & Influencer Marketing

Together with Nissan, we created a engagement platform for the Formula E sponsorship. The Copa EV-olution 2019. A tournament to race all the way to the Final in NY!

Rol: 

  • Creativity
  • Design
  • Execution

Results:

  • 3 first places to travel to NYC for the Final
  • Media ROI 3:1
  • 3 qualifying rounds: GDL, MTY and CDMX
  • +300 participants