Challenge
Create a support team to help Pernod Ricard with the global marketing needs of their Tequilas.
Story
Then they told us about their new unit House of Tequila, which would group together all of their Mexican spirits and liqueurs; after the second drink, the rest was history. We worked together to create global content and creativity, to develop their websites, support them with SEO, analytics, etc. as well as exploring new opportunities.
What happened?
We are still working together every day after 4 years with a dedicated team; we have an award-winning campaign, many good times, and most importantly… good partners and friends.